Castlegar Domestic Website Design


When growing electrical contractor Castlegar Domestic approached Avenue to create their new livery, they wanted to set themselves apart from the cliched styles normally associated with electrical trades.

Wishing to reflect the ethos of the company, a bold logotype was created to express clarity and reliability. To add to the uniqueness of the logotype an icon was requested for use in-conjunction and as a stand-alone element.

Combining the name's lead letters vertically formed the subtle image of a light-bulb which nodded to the nature of the services and the company's sense of clarity. The identity was then rolled out across a new website, vehicle graphics, uniforms and the companies business cards and other stationery.

www.surrey-electricians.net

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