Spear's Magazine Art Direction


Spear’s is the multi-award-winning wealth management and luxury lifestyle media brand whose flagship magazine has become a must-read for the ultra-high-net- worth (UHNW) community.

It is also required reading for the affluent financial services community, including the bankers, lawyers and family offices who advise the wealthy.

Avenue were drafted in-house to the Spear’s offices in Farringdon to art direct their March/April magazine. Taking a lead from the existing Spear’s style, our task was to produce creative editorial layouts from raw copy, imagery and illustrations. Following what was a fairly speedy turnaround, the 25th issue of Spear’s was deemed a success and Avenue have already been called upon for future publications.

www.spearswms.com

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Identity design for the new Spear’s 1 Per Cent Campaign. The logo and campaign were launched as part of the 25th edition of Spear’s magazine.Identity design for the new Spear’s 1 Per Cent Campaign. The logo and campaign were launched as part of the 25th edition of Spear’s magazine.
01 / 09
Identity design for the new Spear’s 1 Per Cent Campaign. The logo and campaign were launched as part of the 25th edition of Spear’s magazine.
Tequila Sunrise - Spear's restaurant reviews.Tequila Sunrise - Spear's restaurant reviews.
02 / 09
Tequila Sunrise - Spear's restaurant reviews.
Selected spreads from Avenue’s design and art direction of Spear’s 26 & 27..Selected spreads from Avenue’s design and art direction of Spear’s 26 & 27..
03 / 09
Selected spreads from Avenue’s design and art direction of Spear’s 26 & 27.
Viva La Revolucion! Cuban travel with Spear's.Viva La Revolucion! Cuban travel with Spear's.
04 / 09
Viva La Revolucion! Cuban travel with Spear's.
Birthday Bubbles - Laurent-Perrier celebrates 200 years.Birthday Bubbles - Laurent-Perrier celebrates 200 years.
05 / 09
Birthday Bubbles - Laurent-Perrier celebrates 200 years.
Front cover from Spear’s 25. Wealth Management for High Net Worth individuals.Front cover from Spear’s 25. Wealth Management for High Net Worth individuals.
06 / 09
Front cover from Spear’s 25. Wealth Management for High Net Worth individuals.
Outer-Site! - Editorial travel spread design.Outer-Site! - Editorial travel spread design.
07 / 09
Outer-Site! - Editorial travel spread design.
Selected spreads from Avenue’s design and art direction of Spear’s 25.Selected spreads from Avenue’s design and art direction of Spear’s 25.
08 / 09
Selected spreads from Avenue’s design and art direction of Spear’s 25.
Digeridoodles - Editorial art spread design.Digeridoodles - Editorial art spread design.
09 / 09
Digeridoodles - Editorial art spread design.